The hydrator

Multi-molecular weight HA serum 25ml +/- 3 months of usage €0.33 / day

Safe for sensitive skin
All skin types
Replenishes hydration
Firms the skin
Smooths fine lines

Hydration in a bottle, this serum replenishes the skin's own water reserves while locking in hydration from the surface, leaving the skin intensely hydrated, firmer and visibly plump.


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  • Hyaluronic Acid

    An instant hydrator that draws major moisture into the skin for a replenished, plump complexion. Quick fact: Our formula uses a combination of varying molecular weights of Hyaluronic Acid, to deliver both immediate hydration AND long-lasting benefits to the deeper layers of the skin.

  • Aquaxyl™

    A plant-derived compound that optimizes the benefits of Hyaluronic Acid. It effectively locks moisture in, and strengthens the skin barrier for healthier, hydrated skin overall.

aqua (water) (solvent), propanediol (solvent), diglycerin (moisturizer/humectant), glycerin (moisturizer/humectant), 1,2-hexanediol (solvent), xylitylglucoside (moisturizer/humectant), anhydroxylitol (moisturizer/humectant), glycine soja (soybean) seed extract (antioxidant), hydroxyacetophenone (antioxidant), polyacrylate crosspolymer-6 (viscosity controlling), sodium hyaluronate (skin replenishing ), xylitol (moisturizer/humectant), tetrasodium glutamate diacetate (chelating), citric acid (PH adjusting)

How to apply

Press the dropper and release 2-3 drops in the palm of your hand, on your finger tips or directly on a cleansed face and neck. To ensure optimal hygiene, the dropper should never make contact with your face or hands. Gently massage or pat the liquid into your skin. Wait for the serum to fully absorb and follow with a moisturizer to lock all the good stuff in.


A waterweight, translucent orange milky fluid that absorbs quickly into the skin.


Every morning and evening, after cleansing and before moisturizing.

Real results

dermatologically tested | tolerance tested

Independent dermatologists found a significant increase in hydration levels after 4 weeks.

See full clinical trial

Free shipping

Don't miss out! Free shipping sitewide for all orders to Europe. Order before 10 PM in the Netherlands and Belgium for next day delivery. For other countries, orders will be dispatched within 48 hours.

Returns are free of charge. Products are eligible for return within 30 days of date of purchase.

Minimalist beauty
Made in Switzerland

Our philosophy

We craft our formulas with a minimalist mindset. We only use proven active ingredients in proper dosages to ensure maximal efficacy, without irritation. No fillers, additives or fragrance- ever.

Did you know?

Because hyaluronic acid attracts water to the skin like a magnet, following your hyaluronic acid serum with a moisturizer will improve results.

Ask us anything

We're here to help and demystify everything about our
48 - The hydrator.


Do I need to use this serum on a damp face?


This depends, it is formulated in a way that it doesn't necessarily need to be applied on damp skin (with Aquaxyl), but applying on damp skin can improve results.


Do I need to apply moisturiser also after this serum?


This depends, it is formulated in a way that it doesn't necessarily need a moisturiser, but using a moisturiser afterwards can improve results.


Do your products have microplastics?


Our products do not contain microplastics.


Read what others are saying about our serums. Our overall rating is 4.8 out of 5 stars from over 74 reviews.

Mieke Verified buyerAge 45-48 · Coping with a skin condition · Routine 0305

Magic serum!

The bakuchiol serum is seriously magical. Somebody recommended it to me, and said she wasn't usually a skincare person, but that this really worked. I am usually skeptical of such claims, but when I tried the serum, my skin immediately felt smoother and my wrinkles soften. Also, oddly, this little area of hyperpigmentation under my eyes (that give me the appearance of bags) started fading. I bought three bottles for my friends, because I really think this serum is different than the ones I have tried before.

Els Verified buyerAge 57-60 · Combination skin · Sensitive skin · Routine 130348

Fijne producten

Makkelijk te gebruiken, goede resultaten voor mijn huid. Al na een dikke week

Katja Verified buyerAge 41-44 · Combination skin · Occasionally sensitive skin · Routine 13

Gentle, smooth, sophisticated

After two weeks of use there is already a slight effect. The serums feel gentle on the skin. The scent is pure and smooth. Everyday a sophisticated start. The only thing I am missing is a moisturizer which matches perfectly with the serums.

Combines well with


Leveraging the best of nature and science

Clean formulas

Formulated without ingredients shown or suspected to harm human or planet health

Local production

Co-created and manufactured with a boutique R&D lab in Switzerland